纽约市 - 2016年3月3日 - 扎拉（Zara）在503-511百老汇开放了其新的47,361平方英尺旗舰店的大门。在曼哈顿的Soho社区中心是世界上最著名的购物区之一的地理位置，在布鲁姆和春天之间的街区的这个新地点代表了该市十九世纪最佳的一些零售建筑。
Inditex董事长Pablo Isla强调了这一开口的重要性，并强调说：“这尤其重要，原因是其位置的质量和大小，是促进我们生态效率商店项目的目标的环境组成部分，其设计，其设计，及其技术建议。从今天开始，这个新的旗舰无疑将成为全球基准。”
Manhattan’s newest Zara boasts three floors of retail space, ample room for showcasing everything the brand has to offer women, men and kids for Spring/Summer 2016. The store is designed entirely by Zara’s architecture team, who were faced with the challenge of blending the city’s past with its future. Massive effort was made to recover the building’s landmark features. Its original cast iron façade, interior and brick wall, which now blends with a rationalist and airy interior that features beauty, clarity, functionality and sustainability, the guiding principles of Zara’s image.
为了庆祝活动，扎拉（Zara）与著名的花卉艺术家马克·科尔（Mark Colle）合作，为此特殊装置。
In keeping with Inditex Group’s aim to have 100% eco-efficient stores by 2020, Zara SoHo sets the standards for highly demanding sustainability measures across all its processes, combining these efforts with energy efficiency and recycling in order to consume 30-percent less energy and 50-percent less water compared to a conventional store. Backed by these sustainability-oriented features, Zara SoHo has applied for LEED (Leadership in Energy and Environmental Design) certification, awarded to green buildings by the U.S. Green Building Council (USGBC), a third-party organization.
Zara’s new SoHo venue, purchased by the brand in 2015, was built in 1878 by architect John B. Snook and is one of the emblematic buildings found in the area known as the SoHo Cast Iron Historic District, named for the widespread use of this material.
扎拉（Zara）现在在曼哈顿拥有八家商店，该品牌在1989年在伊比利亚半岛以外的第一家商店开设了商店，此前在该市最受欢迎的购物目的地设立了商店，包括第五大街，列克星敦大街和34街。扎拉（Zara）在2015年底还在百老汇222号开设了一家新商店，接管了该市金融区中心的新空间。
从圣地亚哥和西雅图到休斯顿，檀香山和纽约，扎拉在2015年在美国各地开设了主要新商店的大门。在揭幕了新的Zara Soho之后，Inditex Group现在在该国拥有75家商店（71 Zara和4 Massimo，Dutti stores), and customers in the US can also shop Zara Home online, the Group’s home textile and décor brand.
发布2016年3月3日
来源：Inditex
