THE WOODLANDS, Texas— March 16, 2022 — Polyurethane experts from Huntsman have collaborated with running shoe specialist Joe Nimble and Footwear Innovation Lab GmbH on an innovation project — a high-performance running shoe. Joe Nimble’s Ultreya, which launches this week with a limited edition drop, offer extra comfort to marathon and long-distance runners, and can help minimize the risk of pain and injury.
Designed by Joe Nimble founder, Sebastian Bär, alongside acclaimed biomechanics expert Lee Saxby, Ultreya shoes have a unique design that helps protect the feet of serious runners, who can typically cover around 40 miles per week. While conventional running shoes restrict the toes and prevent their natural anchoring and stabilizing function, Ultreya utilizes Joe Nimble’s toefreedom® technology into the shoe-last design to increase stability of the foot in motion. With a wider, anatomically correct toe box that provides a natural stabilizing function during the ground contact phase of running, muscles are protected from overuse.
Adding extra comfort and performance-enhancing potential, Ultreya running shoes feature a high energy return polyurethane midsole. Based on a special dual density DALTOPED® polyurethane system from Huntsman — named nmblFOAM® by Joe Nimble — this technology delivers a running shoe with physiologically balanced cushioning and zero heel elevation. The DALTOPED® system has also enabled Joe Nimble to radically simplify the manufacture of the shoes — eliminating key production steps.
亨斯曼的全球应用程序开发经理约翰·范·戴克（Johan Van Dyck）说：“与塞巴斯蒂安及其团队以及我们的同事在鞋类创新实验室合作总是很高兴。成为一个项目的一部分，这是非常令人兴奋的，在该项目中，跑步科学和脚的生物识别技术被转化为鞋子及其鞋底的设计和建造。我们的daltop聚氨酯系统为Ultreya鞋提供的独特，动态的表演将对全球范围内的跑步者产生巨大影响，并进一步证明了聚氨酯可以在鞋类中启用的无与伦比的机会 - 远远超出了其他Soling材料所能提供的。”
Lee Saxby said: “Mother Nature provided humans with a well-padded and well-rounded heel bone for a reason; to maximize shock absorption and ensure a smooth rolling transition to the foot-flat phase of the gait. The geometry of Ultreya shoes supports this and the polyurethane midsole — made using Huntsman’s technology — provides extra cushioning to propel the wearer into the propulsive phase of running. It’s a powerful combination that enables Joe Nimble to deliver on its mission of creating running shoes that can help facilitate pain-free running, for life.”
乔·尼姆布尔（Joe Nimble）负责人塞巴斯蒂安·巴尔（SebastianBär）说：“我们的Ultreya鞋子的想法是在观看跑步者参加Badwater®UltraMarathon时出现的 - 声称这是世界上最艰难的脚步。我在比赛中两次曾两次担任前十名跑步者的船长，并注意到有多少精英运动员削减了跑步鞋的前部，以使他们的脚趾更加自由。这使我第一次将我们的TOEFREEDOM技术介绍给一对教练。”
“在制作Ultreya的第一批样本时，我知道Huntsman和鞋类创新实验室将从材料和制造的角度再次交付，他们做到了。亨斯曼（Huntsman）的泡沫是鞋子舒适和性能的关键，我可以亲自作证，以在原型对中进行2021柏林马拉松比赛。使用亨斯曼的聚氨酯系统和鞋类创新实验室提供的最新自动化制造技术，我们在欧洲创建了一款鞋，在欧洲当地，使用较少的能源，更少的水，更少的溶剂和更少的劳动力，并且具有较小的运输范围。这种令人兴奋的合作和产品发布证明，使用正确的方法，正确的材料和方法以及最好的团队，可以创建鞋子，以避免与重复的影响和减震相关的相关疼痛和伤害。”
Jens Schmidt of Footwear Innovation Lab, said: “Our aim was to define a new perspective in running shoes — combining extraordinary material characteristics, bio mechanical expertise and a unique design with modern production methods. This goal has been achieved by the team, using the newest production methods and cutting-edge materials.”
The first drop of Ultreya shoes was manufactured in Portugal; with Joe Nimble planning to produce wider runs of the trainers in Pirmasens, Germany from Autumn 2022. Pirmasens is located around 300 miles (500kms) from Deggendorf, where Huntsman produces its DALTOPED footwear systems; and less than 100 miles from Ludwigsburg, where Joe Nimble is headquartered.
To support the launch of Ultreya, Joe Nimble is sponsoring the 2022 Badwater 135 in California. Eighty runners competing in the event have been given a pair of Ultreya Shoes. The 2022 Badwater 135 will take place over three days from July 11-13 with participants running 135 miles non-stop (217km) from Death Valley to Mt. Whitney. Joe Nimble was the official shoe of the Badwater 2021 Badwater race and gave all participants a pair of recoverToes sandals, which are made using Huntsman’s polyurethanes systems.
Ultreya这个名字是一个古老的西班牙语单词，来自原始的拉丁语，意为“向前”，“向前”或“超越”，所有这些都总结了Joe Nimble的定位。
Posted: March 18, 2022
Source: Huntsman Corp.
